camperboerse.com launches with new Internet Booking Engine for motorhome travel from ISO Travel Solutions
The leading motorhome travel brand of DER Touristik uses an Internet Booking Engine (IBE) developed by ISO Travel Solutions GmbH especially for this market segment. Customers benefit from new freedoms and flexible options when booking online.
DER Touristik commissioned ISO Travel Solutions to develop an IBE specifically tailored to the needs of motorhome travelers.
The motorhome rental market has been growing for years and has played a major role in DER Touristik's portfolio even before the pandemic. With the brands camperboerse.com and Motorhome Bookers, the tour operator has held a leading position in this market since 2008. The online distribution of motorhome tours differs fundamentally from the traditional Sun&Beach products. Travelling by motorhome places high demands on the quality of inspiration and advice provided by the IBE to the end customer. This ranges from the versatility of the vehicle equipment to variable route planning with different pick-up and drop-off points and a wide range of additional services.
DER Touristik therefore commissioned ISO Travel Solutions to develop an Internet booking engine specifically tailored to the needs of motorhome travelers. This was developed in close cooperation and based on ISO's module-based IBE technology. Travelers can now benefit from the innovative features of the new sales tool when searching for their individual motorhome trip. The highlights of ISO-IBE include the flexible selection of rental periods as well as different pick-up and drop-off locations. For example, travelers can start in the U.S. and return the motorhome in Canada, and find out about opening hours, legal requirements, etc.
Clear comparisons of each vehicle's features, size, and performance make it easy to choose the right vehicle for each situation - including all costs. Detailed images show the vehicles inside and out, including kitchen and storage areas. Additional equipment packages can be dynamically added according to their availability and combinability. Options such as limited equipment packages, discounts and seasonal offers enable effective sales campaigns. Various insurance packages and the option of CO2 compensation complete the online consultation.
"We were looking for an IBE solution that presents the key features and options of our motorhome tours in a compelling and intuitive way. With ISO Travel Solutions we have found the right partner to make the possibilities of our modern reservation system accessible to our online customers and to differentiate ourselves in the market in the long term", says Ekkehard Hoffman, Director of DER Touristik Online GmbH.
Markus Kretschmer, Managing Director of ISO Travel Solutions GmbH, is also enthusiastic about the new IBE: "Many can do standard. We at ISO come into play when individual requirements need to be implemented efficiently. The close and long-standing cooperation with the DER Touristik team has once again created the best conditions for an all-round successful product."
camperboerse.com is the market-leading tour operator in German-speaking countries for the online sale of motorhome tours in Africa, the USA, Canada, Australia, New Zealand and Europe. Together with its subsidiary Motorhome Bookers, which focuses on sales in the UK, Europe and Australia, the company is one of the top-selling motorhome brokers in Europe. The distributed portfolio is based on more than 50 motorhome rental companies, offering the largest selection of motorhomes available online and in travel agencies. Since its foundation in 2001, the company has grown rapidly and has been part of DER Touristik Deutschland GmbH since 2008.